Date 7th April 2003
Volume 1
Issue #4
Mal Keenan
publisher@home-business-tips-newsletter.com
http://www.home-business-tips-newsletter.com/

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IN THIS ISSUE
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=> A note from Mal Keenan (Newsletter publisher)
=> This Issue's Sponsor
=> Feature Article
=> Tidbit of the Week
=> Home Business Blog Musings
=> Product or Service Review
=> Free Products, Services, Downloads
=> Feedback from Subscribers
=> Guest Article
=> Words of Wisdom
=> Classified Ads
=> Subscribe/Unsubscribe information

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A Note from Mal Keenan
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Greetings friends,
First of all a warm welcome to all our new subscribers from last week. My newsletter is growing at around 20 subscribers per day now whcih I would say is about average. I would like to be getting at least 50 per day and am working frantically towards that.

One thing I have found is that this newsletter buidling can keep a man very busy and it seems that just one issue goes out when I am working to put things together for the next issue.

Still I am enjoying it very much and will continue to accumulate resources that I believe will put you all on the road to success.

Remember this is your newsletter also so if there is something you would like me to cover or add to the next issue please drop me an email.

I am always glad to hear from you.

Til next time

Your friend in success

Mal Keenan
http://www.freeadvertz.com

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VISIT OUR SPONSOR
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The Science of Getting Rich.
http://www.workathomebiz.info/sogr.html

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FEATURE ARTICLE - How to Promote Multi-Level Marketing Businesses Online
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By Linda Sikut

Congratulations! You've taken your first step toward your network marketing career by finding the company that is right for you and getting started. Now you need to learn to promote your business. Network marketing is a word of mouth business. We tell people about our products and business opportunity who tell others who tell others - and so it goes. Working online is much like working offline in that your best success will come from relationships that you have built.

Start by making a list of people that you know online. This would include family, friends and people that you have met through the Internet. Make sure that ALL of these people are your friends before taking the next step. Create an email telling them what you are doing and why you got involved. Be sure to let your excitement flow! You started this business because you were excited about either the products or the opportunity. Let it show! Excitement is contagious!

Remember: DO NOT SEND THIS EMAIL TO PEOPLE YOU DON'T KNOW!

Getting Started- There are several approaches that you can use with different people. Let's look at them to see which ones you will use.

Opinion Approach- Ask people whose opinion you value to look at the business, and give you their opinion about it. You MUST be sincere in wanting their opinion. Often people will see the value in what you have to offer. This is good for the professional or someone you are afraid to approach directly. Your wording might be: "I just started a home-based business and I'd truly value your opinion. Would you look at it with me?"

Direct Approach- With the Direct Approach you speak directly about your products and/or business. Your wording might be: "I just started a home-based business with (your chosen company). I'd love to show you our products/business opportunity. Would you like to take a look?"

Warm Market Approach- These are your closest friends and family. Usually your closest friends and family seem the most critical reason behind your decision to get started in business. Kim Klaver calls those people the "pukies". It's best to start them with products and then listen for clues that they would be interested in joining you in business.

Third Party Approach- The Third Party approach is asking for referrals. This works very well when you are nervous about asking someone about joining you in business. Often when you ask the question the person will say "Well, I would." Here's the wording: " I just started a home-based business with (your chosen company). Part of what I do is to help others make money. Do you know anyone who wants to earn some extra cash?"

Of course there are variations on all of these approaches, but practice these ideas until they flow. Once they are flowing, you will find yourself using them often.

Beyond your Warm Market Most of today's network marketing companies allow their associates to sell and sponsor online. Often the company has a web site that you can purchase or you can create one yourself. Learning to promote your web site is a topic in itself, but there are some basics.

Build Relationships Building on the Internet is much like building off the Internet. You will be the most successful when you build relationships. There are a lot of Internet boards, opt in email lists and groups of people that you can become a part of. Start by searching for something that you enjoy at www.egroups.com or www.topica.com. Join one or more of these groups and make friends. DO NOT SPAM THE LIST WITH AN AD FOR YOUR COMPANY. First of all, this is in very poor taste and gives a bad name to our industry. Second of all, the list owner will most likely ban you from their list. As you make friends, you may find people interested in your product or business opportunity. You can help the process along by the use of a signature line.

Signature Lines Your Signature line on your email can be a mini ad. MOST opt-in lists allow a signature file even when they don't allow advertising. Your signature line should have your name and your company as well as a link to your web site if you have one.

Profiles Many Internet communities such as Yahoo.com and Aol.com give you the opportunity to create a profile about you when you become a member. Other members often search those profiles looking for the right business opportunity or products from a specific company. If you have completed a profile, they may find you. On AOL, click on My AOL then My Member Profile. On Yahoo!, click on My Yahoo! And follow the instructions to create an account. Also look for local web sites that will allow you to create a profile. Try www.digitalcity.com then pick your area. Become a local expert and review local restaurants and businesses. Soon your profile will rise to the top 10.

Free Classifieds There are hundreds of places where you can place free classifieds. While they are marginally effective, you can advertise all over the Internet free. These are most successful when you advertise constantly and in many places. To find these places do an Internet search on "Free Classifieds".

Opt-in Paid Advertising A more targeted way to advertise online is in opt-in newsletters. This is usually paid advertising that goes to a specific group of people who have chosen to receive this newsletter. For example, if you run a business that would be perfect for young Moms, advertising in a Newsletter specifically for young Moms would be your target. So the first step is to find your target market. Then research by your market by searching for any sites that have newsletters that accept paid advertising.

Banner Advertising Banner advertising can be done as paid advertising or as a link exchange. The Link Exchange Banner Network can be found at http://adnetwork.bcentral.com/. You can also exchange banners with other online entrepreneurs who own a business that complements yours. Many sites offer paid banner advertising. As you surf the Internet, pay attention to web sites that would be a good market for your product or business opportunity then read their advertising policy.

Articles for Publication Write articles for publication on web sites or for inclusion in newsletters. Become an expert on your topic and people will come to you.

These ideas are some basics to get you started. The best way to succeed is to pick a few that you feel would work for you, and keep on trying them. As you become more experienced, pick another one and continue until you find the ones that work the best for you. Plan your daily activities and work your plan. That is your "secret" to success!

Resources Watkins System for Success Training Manual Kim Klaver
http://www.mlm911.com/
Ilene Meckley
http://ilenemeckley.com/

Other network marketing resources "Big Al" Schreiter
http://www.fortunenow.com/
Linda Locke
http://mlmwoman.com/
Doug Firebaugh
http://www.mlmleadership.com/
http://www.mlmcentral.com/
http://onlinemlm.com/

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About the Author Linda Sikut

Visit her site now:
http://www.watkinsonline.com/lsikut

============CHECK THIS OUT==============

International Association of Home Business Entrepreneurs:

http://www.workathomebiz.info/iahbe.html

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TIDBIT OF THE WEEK
Send your home business tidbits to
readers@home-business-tips-newsletter.com
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Download this great little tool for memorising all those passwords that you spend hours typing into affiliate program forms every week. This will also memorise your name, address and credit card info to save you typing it in every time you make a purchase online. Very handy indeed:-)

Go to:
http://gator.com

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REVIEW: Products or Services
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Lead Factory Leads

I just bought $150 worth of leads (500 in all) from Lead factory around a month ago and although the service has been good and I am receiving my leads regularly I'm not convinced yet about the quality. Lead factory as far as I can gather collect leads by multiple subscription forms (ie one person sees a list of Ezines/Newsletters and ticks the ones he/she is interested in. Some strange first names as subscribers is putting me off this service.

Maybe you have had a different experience. Maybe you signed up for this newsletter by the above method. Let me know.

For more info:
http://www.workathomebiz.info/leadfactory.html

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Home Business Blog Musings
Visit My Home Business Blog: Click Here Now!
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Only 3 Things Needed for a Home BusinessBasically you need 3 things to setup your own home business. Obviously there is more to making your work at home business successful than following the three steps below but it’s helpful that you understand the basics before proceeding further with your new enterprise.1. A domain name. I [...]

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FREE: Products, Services, Downloads
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The greatest marketing secrets of the ages:
http://ebookdirectory.com/books/greatestsecrets.pdf

This E-Book was donated by Noel Hynes of E-Book directory website. Find many great FREE downloads at his site:
http://www.ebookdirectory.com

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From our Readers: Please send your comments or home business tips with links to readers@home-business-tips-newsletter.com and I will place the best here weekly.
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Am reading your newsletter every week now and just want you to know you are doing a great job. Keep it up.
jonesy@hotmail.com

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GUEST ARTICLE - Motivating Ourselves in Hard Times
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By Susan Dunn

A couple of years ago, psychologist Al Siebert who's studied resilience and is the author of "The Survivor Personality: Why Some People Are Stronger, Smarter and More Skillful at Handling Life's Difficulties.and How You Can Be, Too, wrote an article for a disabilities website. I've saved it because I think it applies to all of us, and I found it meaningful.

Here are some of the tips he gave:

"Stay connected. Decide you want to connect well with others." Research has proven the isolation is more detrimental to our wellness than high blood pressure, obesity of smoking, and isolation can occur in a roomful of people. Connect. If you need some lessons in this, that's what coaches are here for. "If you have a "victim" habit pattern, replace it with one that gets you what you want." "Learn to tell your survivor story so it helps and inspires others. Don't be an emotional crybaby." I have been more inspired by the personal "survivor" stories I've heard from other people than by anything else in my life. We need desperately to learn from survivors, because we all have our crosses to bear, and because we never know what the future will bring.

When I'm down I think of Churchill and Roosevelt, two disabled people who the Allies in a very difficult time. I don't think it was an accident that they led their countries at this time. These two men knew resilience because of their personal tribulations - Roosevelt being paralyzed from the waist down, and Churchill having his "black dog," his lifelong depression.

Roosevelt told the nation "The only thing we have to fear it fear itself," and because he'd been there, we listened. Churchill gave us "Never give up. Never, never, never, never." "Ask for what you want from others. Thank them if they respond." This is so gently put. When we can reach that state of acceptance - of "possibilities" without "expectations," our lives go so much better. "Replace constant preoccupation with yourself by increasing empathy for others. This includes knowing what it's like for people to be around you." I was marketing a church at one time and worked closely with the minister. There was a woman who had been in a car accident which paralyzed her from the waist down, and killed her father and brother. Her way back to wellness was along once, a struggle we all watched with agony and what support we could give. At one crucial point the minister told me it was "time." He was going to "sentence her" to become a Big Sister for a solid year. Get it? "Look for the meaning in your experience as Victor Frankl did, a holocaust survivor". If you don't know his story, look here. Frankl's prime inspiration for existing in the death camp was Nietzsche's statement, "That which does not kill me makes me stronger." Self-esteem, says Siebert, is how you feel about yourself, and what determines how much you LEARN after something goes wrong. It acts as a buffer against "the slings and arrows of fortune."

And while, we're there, we know that few have been or will be as eloquent as Shakespeare. Hear him on adversity:

Sweet are the uses of adversity, Which like the toad, ugly and venomous, Wears yet a precious jewel in his head; And this our life, exempt from public haunt, Finds tongues in trees, books in the running brooks, Sermons in stones, and good in every thing. --Shakespeare, "As You Like It." Act ii. Sc. 1.

Yes, sweet are the adversities when we can grow and learn through hard times, keep our faith and hope in the future, and find good in every thing.

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Susan Dunn, The EQ Coach, offers positive psychology coaching and Internet courses in emotional intelligence, optimism, strengths and resilience. She has EQ products available for licensing for individuals and businesses. She is the author of numerous ebooks, is widely published on the Internet, and a regular speaker for cruise lines.

Visit her site:
http://www.susandunn.cc

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WORDS OF WISDOM
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Within you right now is the power to do things you never dreamed possible. This power becomes available to you just as soon as you can change your beliefs.

--Maxwell Maltz

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Subscriber Management / Contact Information
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Email:publisher@home-business-tips-newsletter.com